Published On: 04/17/2024Categories: Industry News

Hoosier Ag Today Launches ‘Indiana Ag Policy Podcast’

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Talk with any farmer long enough and, after you get past the weather, the markets and the price of inputs, the conversation will turn to farm policy issues. Besides the weather and crop prices, few factors can impact a farming operation more than policy issues. This is why Hoosier Ag Today, Indiana’s leading farm network, has launched the Indiana Ag Policy Podcast.

Hosted by farm broadcaster Eric Pfeiffer, the podcast digs deep into some of today’s top local, state, national, and international ag policy issues with experts and top farm leaders. The monthly podcast can be heard on hoosieragtoday.com, the Hoosier Ag Today mobile app, or most regular podcast distribution platforms. Excerpts from the Ag Policy Podcast may also be reported on regular HAT digital and radio news programs.

The Indiana Ag Policy Podcast is just one of several podcasts that are part of the new Hoosier Ag Today Podcast Network. This special section within the HAT website and mobile app contains a variety of agricultural-related podcasts of special interest to farmers and farm families. Included in this network are the Purdue Crop Chat Podcast, the HAT Soil Health Podcast, and the daily Hoosier Ag Today news, markets, and weather podcast. Other timely and relevant podcasts will soon be added to this network to provide an easily accessible place where producers can find a wide variety of informative podcasts.

Recently released survey data from the National Association of Farm Broadcasting indicates that 62% of farmers regularly listen to agricultural podcasts with 32% saying they listen exclusively to agricultural-related podcasts. This outpaced YouTube where only 15% of farmers use the platform exclusively for agricultural information. Younger farmers are larger users of podcasts with 40% of those 18-44 years of age regularly listening to agricultural-related podcasts.

About Hoosier Ag Today

Hoosier Ag Today was founded in 2006 for the specific purpose of serving the informational needs of the Hoosier agricultural community. HAT currently has 75 radio stations broadcasting its programs. In addition, HAT operates a multimedia website and publishes a daily e-mail newsletter.  In 2008, 2010, 2012, 2016, 2018, 2020, and 2022, Hoosier Ag Today was rated the most listened to farm radio network in Indiana by Ag Media Research. In 2019 Hoosier Ag Today purchased Michigan Ag Today, a 33-station farm network serving the Michigan farm community.