Corn prices hit a 4-year low in Q3, on the prospect of a record harvest. That data follows research and insights from USDA that expects net farm income to be down 25% year over year. One solution to this challenge is innovation. Tim Hassinger, CEO of Intelinair, joins today to share perspective on the market and innovation’s role in driving net farm income and operational efficiency.

Agriculture is a cyclical business and the industry is certainly going through it now. Tim talks managing today for how you want to come out of this economic turbulence, what he hears from farmer customers (hint: it’s realism) and how innovators should be operating for success.

Where is Intelinair finding their success? Fresh off winning AgTech Data Analytics Company of the Year at the AgTech Breakthrough Awards, Tim talks growing and scaling their business and their continued pursuit of adding tools to their suite that help the farmer make better decisions and – ultimately – save money.

How does the former leader of Dow AgroSciences and Lindsay Corporation feel about his time as CEO of Intelinair? Tim talks about new challenges, adjusting his mindset to meet the needs of the business and what has him excited as he looks to the future.